The old version was a scholarly journal that had eight to ten articles in a 100 page issue. There would be ten to twenty photographs or illustrations. The new version had hundreds of short, easy to read articles with hundreds of illustrations. Editors wrote for "the home craftsman and hobbyist who wanted to know something about the world of science." The circulation doubled in the first year.
Do suppose that somewhere, a scholarly reader or a more serious science lover threw a fit? Maybe they burned their Popular Science and World Advance magazines?
Popular Science had sold out. Maybe even science had sold out.
Because it sought to provide access to the commoner or to the greater population.
Do we do that?
Do we pathologically protect our worship, music, mission, education, etc?
Because it's our life work, it's important that "everybody can't do it or doesn't get it."
I'm not saying dumb down your next outreach event or to rush out a get a lead guitarist for your orchestra.
I'm just saying what's your motivation for keeping the bar so high?
(As always: when I write your, I mean my and when I say you, I mean me.)
Your faithfulness to your calling or to your selfishness?
If you have lots of dense type and obscure ideas in your ministry, maybe it's time to increase the size of the font, add more pictures, and put more, to-the-point articles in each edition.
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